Email Automation
Automatically sort, categorise, draft and route business emails — cut down time spent in the inbox and miss fewer important messages.
Email that sorts itself.
Email Automation is the work of applying rules, AI classification, and routing logic to the flow of incoming email — so that each message ends up where it needs to go, with the right priority, and with the right action attached, without anyone manually sorting it.
It covers the full range: auto-categorising support requests, routing sales enquiries to the right rep, drafting replies to common questions, extracting data from order confirmations, and moving messages into the correct folder or CRM. The inbox stops being a pile and becomes a workflow.
The inbox is a graveyard of missed opportunities.
In most businesses, important emails get lost in the noise. A sales enquiry lands alongside newsletters, supplier invoices, automated notifications, and support tickets. It might be opened hours late, forwarded to the wrong person, or — quite often — missed entirely.
Meanwhile, the team spends significant time every day doing what automation could do in milliseconds: reading subject lines, deciding what a message is, and moving it to the right folder. All of that adds up to hours per week.
Automated email handling fixes the noise. Important messages are surfaced immediately. Routine ones are handled or routed automatically. Your team focuses on the messages that actually need a human response.
From inbox to action.
Classify
Each incoming email is categorised — sales enquiry, support request, invoice, supplier notice, or general.
Route
It's delivered to the right person, folder, or system based on your rules — not a shared inbox.
Draft
For common messages, an AI-drafted reply is prepared — ready for a quick review and send.
Record
Important emails are logged in your CRM or task system with the right metadata attached.
Less inbox, more action.
Fewer missed emails
Important messages are surfaced, not buried.
Faster responses
Routed emails reach the right person immediately.
Less time sorting
Hours per week recovered from manual inbox management.
Better data capture
Key information from emails flows into your CRM automatically.
Consistent response quality
Drafted replies maintain a professional standard every time.
Full visibility
Every email, classification, and action is logged and searchable.
Rules and AI tuned to your email flow.
- Email classification rules (by sender, subject, content, or AI)
- Routing to the right person, folder, or system
- AI-drafted replies for common email types
- Data extraction from emails (order numbers, invoice details, enquiry info)
- CRM integration with automatic record creation
- Priority flagging for high-value senders
- Integration with Gmail, Outlook, or your email provider
- Multi-language classification
- Optional automatic response templates for out-of-hours
- Ongoing tuning based on classification accuracy
Businesses with an overflowing inbox.
- Sales teams handling high volumes of inbound enquiries
- Support teams receiving requests through a shared inbox
- Operations teams managing supplier and partner emails
- Professional services firms handling client correspondence
- Any team where a shared inbox is a bottleneck
Often paired with Email Automation.
Ready to tame the inbox?
Tell us what kind of emails you receive and what you do with them. We'll show you what could be sorted automatically.
Get a Custom Quote